INLIKEWITH
Nau 2.0 :: the comeback

it was just two short months ago that I ventured to the Nau website checking for new items and found them closing their doors and liquidating their stock and thought it seemed like such an unfortunate end to a new business model and fantastic company...well that sadness has passed as the little company that could has partnered with Santa Barbara based, activewear company Horny Toad, and has been given a new life. there will be some changes in where Nau is available, with the online store remaining much the same, and the handling of the business end, but they vow to keep the same innovative design pholisophy and commitment to the environment and society that made them unique in the first place. maybe it was all a marketing ploy as they certainly made me stockpile whatever I could get my hands on but either way I'm releived and glad your back and best of luck the second time around!

it was just two short months ago that I ventured to the Nau website checking for new items and found them closing their doors and liquidating their stock and thought it seemed like such an unfortunate end to a new business model and fantastic company...well that sadness has passed as the little company that could has partnered with Santa Barbara based, activewear company Horny Toad, and has been given a new life. there will be some changes in where Nau is available, with the online store remaining much the same, and the handling of the business end, but they vow to keep the same innovative design pholisophy and commitment to the environment and society that made them unique in the first place. maybe it was all a marketing ploy as they certainly made me stockpile whatever I could get my hands on but either way I'm releived and glad your back and best of luck the second time around!
