s|d|g is full service custom design studio that creates unique and functional websites, graphics, and marketing+ |♥|♥| our clients include non-profits, e-commerce, retailers, and businesses. we are easy to work with. process oriented. and dedicated to good custom design.
what we do here at soul design group
NEW MEDIA PRINT DESIGN STRATEGY

combine form + function

with web and new media technologies becoming an ever present part of our lives, your brand should be represented at the highest standards. each site we create is custom, unique, and individually tailored to meet your needs and requirements. plus, we utilize the latest technologies to make it accessible to the widest audience.

  • // web design
  • // website development
  • // email newsletter design
  • // blog design + development
  • // content management systems
  • // mobile content
  • // dvd/cd-rom interface
what we do here at soul design group
NEW MEDIA PRINT DESIGN STRATEGY

reach beyond usual

combining identity and product into a visual container can be tricky. But not for us. we thrive at uniting imagery and typography. we construct unique, high-quality print ranging from in-house collateral to vivid advertisements.

  • // ads
  • // brochures
  • // art direction
  • // corporate collateral
  • // environmental signage
  • // identity systems
  • // package design
  • // posters
what we do here at soul design group
NEW MEDIA PRINT DESIGN STRATEGY

focus on the big picture

creating a great marketing identity is a fundamental component necessary to the vitality, longevity, and prosperity of any company.

our goal is to turn your core concepts into memorable and marketable solutions. before we design, we research, define, and develop each and every element. once we are both satisfied, we then construct lasting brands that can be repeatedly communicated throughout the life of your company.

brand

  • // identity
  • // management
  • // communications

design programs

  • // advertising
  • // logo/marks
  • // packaging
  • // style guidelines
who soul design group is
soren stoen

soren stoen | founder/designer

having settled in creative hotspots Boulder[co], London[uk], and Santa Monica[ca], I have explored, created and honed my skills along the way. but regardless of location, I remain deeply committed to creating and admiring great design.

I am a logo enthusiast, lego enthusiast, collector of notebooks, retired mt bike racer who loves the first snow of the year and potato chips. god I love potato chips.

education

  • // central saint martins college of art + design
         womenswear w/ marketing
  • // london college of fashion
         foundation studies in art + design
  • // so many online tutorials from the sublimely interesting and relevant to the uselessly drab, from Adobe to Zeldman. in fact, I always have a favorites folder bursting with links to something to learn about

skillz

  • // Photoshop, Illustrator, Dreamweaver, Flash, ImageReady, Acrobat, InDesign, Excel, Word, PowerPoint, Visual Studio, QuickBooks, general knowledge of Quark and Cobalt, plus all the programs he has played with but not committed to over the years. all of these and more can be done on both Mac and PC platforms.
  • // HTML, xHTML, XML, CSS, W3C Standards, JS, jQuery, AS, Wordpress and basic knowledge in PHP, mySQL, ASP.net.
  • // awesome sandwiches
our design and development process

at s|d|g, we have perfected a stress-free process for creating affordable, custom designs.

it doesn't matter whether you need a simple homepage update, web analytics, or a complete website redesign, we are experts in creating unique, effective sites.

we are confident in our ability to produce the best site for you. and throughout it all, we make sure you're as involved in the process as much – or as little – as you want to be. we make it easy for you.

1

Free 1hr Consultation
— in person, online, or by phone

during the free consultation, we answer questions about your company and your design needs and wants. plus we define the project scope and determine your design budget.

2

Proposal + Budget

select your project milestones, deliverables, and choose from hourly or set payments. we are flexible, and we work with you. * unless otherwise negotiated, all work requires a retainer.

3

Research + Initial Studies

once your needs are finalized, it is time to develop the senses, discover what will drive it and identify solutions that best fit the needs of the project.

research // identify message // strategy + visual development // wireframe

4

Design + Development

we create all our work from scratch, no templates here, and we do all the programming in-house as well. each site is fast loading and optimized for all search engines. and if you need a web hosting company, we help you select one.

design // develop // typography // color explorations

5

Review + Launch

tell us what you think, and we will make the necessary changes. once it is perfect, the site is ready to launch and enjoy.

test // refine // send off to the world

frequently asked questions

you've got questions, we've got answers. well, some.

what do you do at soul design group?

sdg is full service design studio that creates visual solutions to represent your business or project. what does that mean? we can make the image that's on the sign hanging in front of your store or on the business cards you hand out. we make (not just the look, but we actually build them too) functional and friendly websites whether it's a portfolio of your architectural creations or a site announcing your wedding and details. online, offline, print, signage, sdg can help satisfy most all of your design needs even if it's on a cake, we're no pastry chef, but we'll find a solution.

what type of clients does soul design group work with?

we work with all types of clients from one person blogs to corporate financial institutions. if you want unique and custom work we would love to talk to you.

what makes soul design group unique?

we are accessible and are always on the lookout for the better solution. offshore may be cheaper, an agency may have the elite client list but try calling them while you are reviewing the design and speaking with the designer directly. working late preparing for a big meeting in the morning and want to get a few things online before then (or god forbid the CEO's name is misspelled) it'll be tough to make it happen. but sdg is directly available even for the unexpected items.

many companies make you choose from their list of options that they offer, at sdg we listen and explore your needs and create 'your option' that is uniquely tailored to your project.

who does the work?

all work is done in-house unless the project entails pieces beyond our expertise, in which case we bring in talent from our network of associates. we also have a network of recommended printers, fabricators and many more that we can recommend to bring your project to life. but to keep work to the highest standards we never send out work to be done that can be done in house under our, and your, supervision.

other questions? drop us a line

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what does your work cost?

our pricing structure is so dependant on the individual project that the best way to get an accurate quote is to get in touch with us. sdg does work with all size projects, budgets, and with each client to work out what works best for them. good design doesn't have to break the bank.

what payment methods do you accept?

sdg accepts cash, check, and credit cards through Google Checkout. or if you happen to own a potato chip plant, we accept payment in piles of chips too. god we love potato chips

you say you do free consultations, when and where can I do that?

sdg's main location is near the ocean just nort of wilshire blvd in santa monica, california but we are frequently available to meet at our satellite studio in boulder, colorado. if you are in those neck of the woods then hey, let's meet up, but if you're not, telephone or online works for us too. just get in touch and we'll find what works best for you.

is soul design group 'green'?

sdg strives to be as eco-friendly as we can. our office is paperless except for the sketchbooks necessary to the creative process. all our presentation materials, samples and invoicing is done online unless you request otherwise. all bulbs are CFL's and electronics are plugged into energy saving Smart Strips. we work from either your office or our home studio, cutting down on transportation and electrical usage. we've got a 'green consultant' for a mother to keep us in check eco-wise.

who has soul design group worked for?

sdg clients include Champagne of Families, PatternMapping institute, Westwoods of Boulder, Studio Points architecture + research, Miguel Domingos Photography, ambient energy, 303 Computers, Terrix Financial, ZOArchitecture, Colorado Live Work Lofts, Team Imprezzed, Chubby Ski Wear, Lotus EWMC, SStoen, Mad Cat Movies + Television, Arista Live/Work Lofts, Primetime Girlfriends, PrivateEye, Punk The Junk, USA Privacy Watch, Weight Loss Lifeline, Public Records Now, Phentermine-Æ, as well as many others that we have worked at in-house or as part of a larger team.

other questions? drop us a line

beginning

how to contact soul design group, go ahead drop us a line

boulder, colorado // santa monica, california // on site worldwide

we are available to meet, work, or just kick back on a nice sunny afternoon.

if you prefer to drop us a line, use the comment form and let us know what you think, any questions you may have, or send us your grandmother's killer cheesecake recipe.

looking to work with us, fill out the basics on the work form and we'll immediately get started on your project. it's all about creating a custom design that meets your specific needs and budget. need more information on our process, s|d|g is full service custom design studio that creates unique and functional websites, graphics, and marketing+

sdg[a]souldesigngroup.com | 310.570.2734 | my skype status





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    news and updates here at soul design group

    sdg version 6
    7 JANUARY 
    2010 

    sdg made a few updates & cleaning out some old inter-cobwebs with whole new code over at Terrix.com
    5 JANUARY 
    2010 

    well, we had a bit of a soft launch just before Christmas but I think we can now call it an official launch of SDG v6. it'll be continuously getting experimented with but please let us know your thoughts or problems with it
    sdg version 6
    16 DECEMBER 
    2009 

    very soon...
    sdg version 6
    14 DECEMBER 
    2009 

    coming soon...
    Miguel Domingos // Photography
    10 DECEMBER 
    2009 

    lettin' Miguel Domingos Photography out into the wild in beta while we polish up some bits and get the CMS and blog going, but it's looking pretty good

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    inlikewith - things soul design group are in like with
    click here for more information on this inlikewith click here to close more information
    Pee Wee's Playhouse // Live at Club Nokia
    'I know you are but what am I?' I'm flashing back 20 years and checking out Pee Wee's Playhouse live. with all the classic jokes and scenes updated with some more adult and contempory commentary to keep it from seeming dated. definitely see if you have the chance before it finishes it's run february 7th

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    IE6?
    are you sure you don't want a better online experience?

    just noticed that you are running Internet Explorer 6 as your browser, though there may be circumstances beyond your control [IT department or public computer] we thought we would suggest a few browsers to make your web experience that much more enjoyable //

    firefoxthe developers favorite, this open-source browser is safe, secure and growing more fans every day. // upgrade!
    chromeGoogle's baby, this super clean, fast browser runs on Apple's WebKit and is sure to be a strong force in the future of internet viewing. // upgrade!
    safarithis Mac darling is also available on your PC, runs on Apple's WebKit and is the best xHTML/CSS renderer of the bunch. // upgrade!
    IEif you must do it at least upgrade to the latest version of Internet Eplorer. // upgrade!

    our site will run fine on IE6, just not as smoothly. we wish you happy browsing! — sdg